Skechers says 2010 was amazing
16/02/2011
Fiscal year 2010 net sales were just over $2 billion as compared to net sales of $1.4 billion in 2009. Earnings from operations for 2010 were $196.7 million versus $72.6 million in 2009. Net earnings for 2010 were $136.1 million versus net earnings of $54.7 million in 2009.
On announcing the results, chief executive, Robert Greenberg, commented: “2010 was truly an amazing year for Skechers and our many product initiatives as we reached $2 billion in annual sales. We broadened our product range with increased kids’ offerings, fresh fitness styles, and a larger assortment of boots. Our domestic business increased by 48.3%, our international wholesale business increased by 32.9% and our company-owned retail sales increased by 27.6%, which reflects the combined power of our product and marketing efforts.
“We continue to develop new and on-target product. We see numerous opportunities to continue to strategically grow our business around the world, including through the addition of retail stores and further expansion of our international business. We are energised by our record sales, the enthusiasm for our product by both retailers and consumers, and the many opportunities we see in the marketplace in 2011 and beyond.”