Vans hires new skate marketing manager

16/02/2011

US skate footwear brand Vans has hired Justin Regan as its new skate marketing manager. Mr Regan has more than 20 years experience in the industry including ten years heading up marketing programs for Altamont and Emerica.

 

Most recently, Mr Regan led global brand marketing for apparel brand Altamont. Previously, he was the leader of global brand marketing for Emerica footwear and apparel.

 

“We’re really happy to bring on someone of Justin’s caliber to drive the direction of our skate initiatives,” said Doug Palladini, Vans’ vice president of marketing. “Justin’s skill set, experience and stature in the skate industry combine to make him the perfect fit to lead an already strong Vans skate program.”

 

“It’s a total honour for me to join the team,” said Mr Regan.  “And I’m looking forward to the privilege of working together within the skate program to contribute to Vans’ success in both footwear and apparel.”