Investors put $45 million into Chinese sports brand

20/10/2010
A group of investors, including US private equity firm TPG, Swiss-based Partners Group Holding and ARC China Holdings have ploughed $45 million in new investment into China Vogue, a sports footwear and clothing brand based in Quanzhou, in China’s Fujian province.

China Vogue, which designs, manufactures and markets running shoes and casual sportswear including track suits, will use the money to continue expanding throughout China, according to a statement from TPG.

At the moment, the company sells footwear and apparel under the Sisulan brand in second- and third-tier cities across the country.