Pou Sheng buys 50% stake in sporting goods firm

23/09/2010
Branded sportswear retail operator Pou Sheng International is to acquire a 50% stake in Zhejiang Yichuan Sports Supplies Chain. The acquisition is valued at around $25.4 million.

Zhejiang Yichuan Sports Supplies Chain operates a sporting goods retail business in China, with most of its stores in Zhejiang province, in the south-east of the country.

Pou Sheng is a subsidiary of footwear manufacturer Yue Yuen Industrial and part of the wider Pou Chen Group. It started off distributing Converse products in China.