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Fight for West 49

09/07/2010
Ontario-based skate footwear retailer West 49 is up for sale, but Canadian media have reported that a bid by Australian sports lifestyle brand Billabong may not secure the company.

Reports say US footwear retail group Zumiez is interested and will be attractive to West 49 because of a common target demographic (12-24 year-old surf and skate fans) with Zumiez, typically a younger crowd than Billabong's.

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Zumiez to try its luck in Europe 17/03/2016

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