Reebok extends Gulf distribution deal - footwearbiz: Leading site for

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Reebok extends Gulf distribution deal

26/05/2010
Reebok has extended its partnership with distributor RBK Middle East, which will continue as the exclusive distributor for Reebok footwear and other products in the region until the end of 2014.

RBK Middle East operates 14 Reebok own-branded stores in the region and plans to take this number to 40 by the end of 2014.
After signing the contract extension, Reebok launched two special collections: the Armani EA7 collection and an extension line to the toning category, including EasyTone shoes for men as well as women.

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