Under Armour CEO among most powerful under-40s
26/02/2010
The chief executive of athletic apparel and footwear brand Under Armour, Kevin Plank, is on the list. Forbes said that Mr Plank had developed a fabric with good moisture management capability (after identifying as a problem the sweat-soaked T-shirts that he and his friends had to wear after college football practice) and built his own company out of it.
The magazine said that company, Under Armour, was now challenging the biggest in the business by appealing to professional and amateur sportspeople alike.
To list focuses on publicly traded companies in the US by market capitalisation.