OR Summer Market moves to August
12/10/2009
The organisers of the Outdoor Retailer exhibition, Nielsen Business Media, have announced that the 2010 Summer Market event will move to the first week in August.
The Open Air Demo will take place on Monday, August 2, followed by the Summer Market Expo which will run from Tuesday, August 3 to Friday, August 6.
Nielsen said the decision to move the show dates followed several months of research, feedback and collaboration with industry members and associations.
"The purpose of Outdoor Retailer continues to be to provide the best possible show experience, serving the diverse business needs of the outdoor recreation industry," said Kenji Haroutunian, Outdoor Retailer show director. "We're confident the new dates will provide balanced timing for retailers, large and small, who are managing tight inventories in peak season with vendors finalising pre-season orders."
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